Issue Management Framework

Do all organisations value their reputation? Many do not, if judged on their actions. One only needs look in the current daily papers to see the reputation-wrecking activity of local and international companies.

Often the company in the cross hairs did not set out to do bad things per se. But the issue affecting them could often be avoided if they acted as if they were not complacent with reputation – a valuable and fragile asset.

De Wintern has developed a proprietary toolset to help organisations protect their reputation. De Wintern’s Issue Management PR Framework is designed to equip an organisation with the tools to allow senior management to take responsibility of corporate reputation.

An Issues Management Framework will establish defined processes and clear protocols to ensure appropriate action, particularly given the diversity of issues and their potential consequences.

Our framework will establish how issues are identified, analysed for likelihood and impact, and then managed until the potential for damage to reputation is mitigated.