Case Study – NetComm

A micro-cap ASX-listed technology company (ASX: NTC), NetComm’s share price had collapsed to $0.03. Analysts speculated that the  company had failed to keep the investment community up to date with its offerings and roadmap.

De Wintern was engaged to build an investor relations programme and help manage strong shareholder opinion during its AGM, as well as broaden its media profile with general business media.

De Wintern crafted an investor relations programme that focussed on highlighting the company’s ability to see future technology trends and take advantage of their foreign competition, providing a 6-12 month competitive advantage.

Engaging, ongoing shareholder communication programmes that addressed concerns of lost value, and a roadmap that would restore value helped shore up investor support, which was necessary to reduce liquidity and thereby lower supply of shares and increasing price. AGMs were previously combative affairs but De Wintern recast them such that they helped investors see how they would be the beneficiaries of new high margin technologies the company was planning to market, and the scrapping of products that struggled to compete with local imports.

De Wintern launched a new 3G product for NetComm which proved to be very successful in the marketplace.